Structure for social media camapign

Answer needs to include

• Aim and objective of the campaign  
• Detailed content of the adverts 
• Use of synergy and blended marketing*
• Platforms and how reach both the secondary and primary target audience. *
• Regulation
• Production schedule to show deadlines and milestones
• When it will be posted and how its relevant to the time of year. 
• How the content relevant to the target audience 
• Social media aggregation *
• Technological convergence and black box*
• Folksonomy*
• Electronic agora*

Aim and objectives of the campaign 

"Therefore, based on these objectives I will now plan my ideas for the launch."

Production schedule to show deadlines, activities, timeframe and milestone throughout the 6 month cycle

Platforms and how they reach the primary and secondary audience / who is the platforms primary demographic user - technological convergence and black box

Detailed content of the adverts: house style, synergy.

What content would be posted on each separate platform. Blended marketing. Folksonomy and electric agora. How would regulation apply / effect the campaign?

When would it be posted onto the platform, how is it relevant to the season / time of year and launch date. 6 month cycle, what type of release? 

Social media aggregation, measurement of all posts over different platforms and monitoring how your target audience is reacting to the campaign. Are you meeting your goals?


MOCK ANSWER

Start with first with twitter, measure how any likes, retweets and comments you get. Mention how it will be aggregated later on when other content has been posted amongst more platforms.

channel by channel, frequency, time of year, how you would try that channel first.